I felt I ought to write this piece, after reading today that investment in e-learning is due to grow to 107 billion in 2015 & this Andreessen Horrowitz podcast on the ‘software eats the world’ theme – referencing education. Yes, I know I said it’s a zombie conversation, but with headlines as big as these, I just can’t resist taking another stab at it.

Why is there a problem with online education?

Because we’re throwing money at something that is broken. It’s broken for two main reasons: we don’t really understand learning – i.e.

The Concise Oxford English Dictionary defines learning as 'knowledge acquired by study'

This is not true. Learning is not the acquisition of knowledge. Not in the sense of 'storing information in your head'. Learning is the encoding of reactions. A collection of reactions (what I have been calling 'affective context') make up an episode - or a story. We use these stories to generate 'knowledge' when it is needed.

The ‘Zombie Conversation’ is a concept I’ve found helpful in recent months. One of the characteristics of online discussions is that the same conversations keep coming up again and again – long after you thought they were dead and buried. And they’re dangerous: you find yourself compelled to finish them off – driving point after point through their lifeless hearts – only to find that they struggle back to their feet the moment your back is turned.

Armed with a provisional understanding of learning, it becomes possible to consider education and the role it plays.

The role of education now seems clear: it is to adapt the complex matrix of concerns that make up each learner to fit with the complex system of concerns that comprise a society (or an organisation). Yesterday I saw a child’s drawing entitled ‘What I want to be when I grow up’. They had drawn a vampire. Society does not need vampires, it needs accountants.

I reckon I spend about an hour a day learning online. I get in early, so I have time to look at blogs, posts and tweets from the people who have something interesting to say. I have always found listening a great way to learn. 

Tools like Twitterfall enable me to listen to what people are saying about specific topics - such as elearning - and I learn something about elearning by listening to those people who use it, and those who produce it.

The diagram to the left represents another way of illustrating the Affective Context Model, which explains how learning takes place.

As we experience the world our brains need some way of deciding what to encode and how to encode it, so as to retrieve it in a way which is useful. Our minds solve this problem by encoding information along with its affective context – that is, our affective response to what we experience.

You’ve seen these, right? Lots of people have them: ‘Lucky Cat’.

I am not actually aware of any evidence that they make you more lucky – but they sell ok. They run on two AA batteries, so they’re not terribly expensive and if there is a chance they might make you more lucky… well, why not? There might even be some kind of placebo effect. Imagine if you did some research and found that statistically ‘lucky cat’ owners reported feeling more lucky? They probably do.

As Roger reminded us recently, Online Education is dead. Online learning though, has become a way of life for most of us - almost overnight. For knowledge workers most of their learning (I.e. Informal learning) is now done online (I estimate that I average 90 mins a day, learning online). And as Jane's research shows networks, blogs and Google are now how we get things done.

I’m not going to waste any time circling the black hole of the ‘Future of Education’ debate.

We’ve recently implemented Yammer, and I’ve noticed some patterns when people start having online conversations.

Initially they lurk. Scoff at the chatter. Then something touches a nerve – something of deeper importance to them. Something that is not to be taken lightly. 


But they discover that online you cannot draw a line under a conversation.

These days it seems to me like most of what I say is obvious; it's only when I encounter surprise that I wonder if it is worth further explanation. 

I had this reaction when I was talking about how meeting the needs of businesses and meeting the needs of learners are very different things - something beautifully illustrated by Jane Hart's Learning in the Workplace 2013 survey In essence learners find training of little value, but love Google, blogs etc.